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VIP Shopper Card



It takes just 2/3 mins to save £000’s

Hello VIP’ers.

Your new and improved Buttercrane VIP key fob is waiting for you!

Get your mitts on exclusive deals, discounts and personalised offers up for grabs from all Buttercrane stores.

There’s a ONE TIME ONLY membership fee of only £5, but it’s totally worth it as your new fob comes pre loaded with up to £200 of offers and discounts.   

Personalised year-round discounts, in the following stores, with more to be added:

CLARKS (10%)
NAME IT (10%)
PERFUME SHOP (free Gift when spend over £35)
SPECSAVERS (10% off 241 starts at £69 - £169)
THE WORKS (10% OFF when you spend £10+)
T2 (10%)
QUIZ (10%)
VILA (10%)
Terms and conditions may apply.  Please ask in stores for details.  


Rewards, FREE gifts and FREE parking.

When you shop in Buttercrane for 75 minutes you deserve a sit down. We’ll send you a text with a redemption code for a FREE Hot Drink, of your choice, in Subway, to be redeemed before you go home.

If you shop and park with Buttercrane three times in any given seven-day period, your parking is on us on your 3rd visit. We will send you a text with a redemption code to take to our Car Park Office for free parking on the day.

Real-time messages from your favourite shops sent directly to your mobile when you arrive in the Centre.

Exclusive membership – limited number of VIP Key Fobs available.

Don't miss your chance to secure your limited issue VIP Key Fob, just complete the details on the link below today.



With the successful launch of Buttercrane’s VIP Loyalty shopper 1000+ members are receiving the following benefits:

  • All year round discount from 16 Buttercrane shops from one VIP fob.
  • Personalised texts from their favourite shops while they are shopping in the centre.
  • Rewarded for their loyalty with free coffee and parking. Over 1400 loyalty rewards issued since launch!

Buttercrane & Péarlaí, The VIP Loyalty Shopper’s provider, are now releasing the ultimate in VIP Loyalty Shopper service. The VIP account!  Each VIP Loyalty Shopper  will now have access to their own account where they have complete control and can:

  • Update your favourite stores.
  • Switch off text messages from specific stores for a period of time of your choice.
  • Change the frequency of texts ie. Every 5 minutes, 6 mins, 7 mins etc
  • See the best current discounts & offers.
  • Make recommendations on future features with the best ones voted by other members being developed.
  • Add the latest shopping centres and brands that join in the future so your VIP fob works with them.
  • Update your details i.e. mobile number & email.

YOU the VIP Loyalty Shopper, have complete control over which stores you get texts from, as well as the number and frequency on each visit to Buttercrane Centre.  All of this can be updated or changed, very simply, as often as you like through your own personalised account.

Buttercrane & Péarlaí believe the most important element of a shopping centre is its shoppers and we want to show our shoppers we cherish and value them. We are doing this by providing our shoppers with VIP Loyalty Shopper membership and the option to shape how it evolves in the future.

This week we are releasing the VIP Loyalty shopper website which will have all the information a VIP Shopper requires including FAQ’s, latest promotions, other centre’s joining the VIP scheme and details on how shoppers can join or buy a VIP Loyalty Shopper fob for a friend or colleague.

So if you aren’t a VIP Loyalty Shopper member yet join today or if you are already why not buy a family member or friend the gift that keeps on giving all year round?